Associate product manager to PM: the career path at ImagineArt
What an associate product manager owns in year one at ImagineArt, how the path to PM, senior PM and group PM works, and who the role is for.
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Almost all of ImagineArt's growth has come from people discovering the product and subscribing on the web. Our marketing and growth team is the engine behind that: search, social, paid, PR, community and B2B.
What you'll do:
Tools: Google Search Console, GA4, Ahrefs or Semrush, Screaming Frog.
Roles we hire: SEO Lead (3–5+ years), SEO specialists, technical SEO writers, backlink specialists.
What you'll do: own paid acquisition for the web product, from ad impression to paid subscription, across Meta, TikTok and Google. That includes CAC and payback targets, web-to-app funnels, paywall and checkout tests, CRO, attribution and high-volume creative testing. It helps that ImagineArt makes the creative your ads depend on.
Experience: our senior postings look for people who've personally managed significant paid media budgets for consumer subscription products.
Social media strategists own and grow our Instagram and LinkedIn presence. It's a growth role, not a posting role: content systems, calendars, experiments on hooks and formats, and analysis of reach and retention.
PR and influencer marketing owns our external narrative: press placements in tech, creative and mainstream media, launch communications and a creator ambassador program.
Creator community managers are the human link between ImagineArt and 1,500+ creators in our program, running challenges, spotlights, Discord and live sessions. Our Student Ambassador program lets university students represent ImagineArt on campus, with a path to internships and full-time roles.
As ImagineArt grows its enterprise business from San Francisco, B2B marketing builds the function from scratch: positioning, website, content, demand generation and paid campaigns on LinkedIn, Meta and YouTube, delivering qualified pipeline to sales.
Yes. We hire SEO leads, specialists and writers who work on both traditional search and AI search, also called GEO or AEO, so that ImagineArt is found on Google and cited by ChatGPT, Gemini, Claude and Perplexity.
Most marketing and growth roles are on-site in Islamabad. B2B marketing leadership is based in San Francisco, and some performance marketing roles are remote with overlap with US hours.
University students represent ImagineArt on campus: running workshops and creator sessions, sharing content and gathering feedback. Ambassadors get premium access, certification and a path to internships and full-time roles.
Google Search Console, GA4, Ahrefs, Semrush, Meta Ads, TikTok Ads, Google Ads, Mixpanel or Amplitude, social scheduling tools, and our own AI creative tools for producing content.
For senior roles, yes. For community, ambassador and associate roles, we care more about initiative, taste and things you've grown yourself.
None of these sound like you? Then we'd like to hear from you.
Not seeing your role? Join the talent pool and we'll reach out when one opens.

Join the team taking ImagineArt from Islamabad to the whole world.
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