Product photography goes beyond snapping nice pictures. The right product image will stop your customers' scrolls so they instantly add to cart. So, here are 13 product photography ideas that will highlight your products' best features and build the emotional appeal.

The Best Product Photography Ideas

I have put together these ideas because they are best, yet easiest and achievable with AI. and they work, they always do!

Let's start.

1. Lifestyle Product Photography

Lifestyle shots are one of the most powerful product photography ideas because it shows a real-world setting, a scenario where it would be naturally used. Instead of keeping the product isolated, it is placed in an environment that helps customers imagine how it fits into their daily life.

Lifestyle Product Photography

For example, a coffee mug on a breakfast table, a pair of running shoes on a track, or skincare placed beside a bathroom sink. This style is powerful because it builds an emotional connection rather than just showing the product as an object.

With an AI image generator, you can recreate lifestyle settings without real locations or props. Give your product image in Google Nano Banana on ImagineArt, and describe it with the setting/surroundings in detail.

2. Creative Product Photography

Creative product photography breaks away from standard, simple shots. It uses bold colors, unusual angles, artistic props, and dramatic lighting so the product really stands out.

Creative Product Photography

The goal here is to capture attention. This style is widely used in social media ads, campaigns and product launches where the first impression matters most.

3. CGI (Computer-Generated Imagery)

If you’re looking for bold, scroll-stopping and unique product photography ideas, you start with CGI. CGI product photography uses computer-generated 3D visuals instead of real photos. This way, brands can show their products in futuristic ways to highlight the real purpose of the product.

For example, you can show a new smartphone floating and rotating in a futuristic scene without actually doing it. Or, show a hand bag that has the whole house inside it: really signals the obsession of women keeping literally everything in the bag.

CGI ads

Fashion, tech, automotive and skincare typically uses CGI ads because of polished, high-quality, modern and innovative visuals.

4. White Background

White background product photography is the most common style used in ecommerce. It removes all distractions and highlights only the product.

Solid background, whether white, contrasting or blending, keeps the focus clear and creates consistency across catalogs. This style is especially popular on marketplaces like Amazon, Etsy and even on brand ecommerce websites because it makes every listing clean, sharp, and trustworthy.

White background

To create product photos with white background, upload your product image in an AI product photo generator and add “white background” or “solid background” with color in the prompt along with other details, like soft shadows and centered composition.

5. Group Shots / Bundles

Another common product photography idea is a group shot. Bundles and group product photography is great for product flash sales where your customer quickly gets a complete view of offer. Brands typically use these shots for showcasing multiple items together, either as a collection or a bundle offer.

Bundles

This way, your customers can see variety and also understand what comes in a set. For example a smartwatch brand that sells running and swimming watches can also sell Bluetooth headsets, speakers and silicon watch straps as a bundle.

Now there are two ways to create such product photos with AI: take a product group photo and edit with an AI image editing model, or combine 3-5 product photos into one. ImagineArt has the text to image and image editing feature where you can upload up to 4 images.

6. Packaging

Packaging photography shows how the product looks when it reaches customers. A well-designed box, eco-friendly wrapping, or premium labeling signals quality and builds trust instantly.

This style works best for products where presentation is part of the experience—like gifts, luxury items, or limited editions. Brands also use packaging photos for unboxing campaigns that boost excitement.

With AI, you can design realistic packaging shots before printing. Upload your product design in Google Nano Banana, describe the box style, textures, and lighting, and get polished visuals in minutes.

7. Ingredients

Ingredient photography highlights what goes into your product. A skincare cream might show aloe leaves or rose petals, while a protein shake could display oats, nuts, or cocoa alongside the pack.

Ingredients

This approach builds transparency and appeals to health-conscious buyers who want to see what they’re consuming or applying. It’s a powerful trust-builder in food, beauty, and wellness industries.

With AI, simply enter the product name in Google Nano Banana, add the ingredients you want displayed, and set the background style for a clear, authentic shot.

8. Natural Light

Natural light photography uses sunlight instead of studio lights to make products look soft, fresh, and real. It creates a clean, bright atmosphere that feels authentic.

Lighting

Skincare, wellness, and food brands benefit most because natural light builds credibility and a “real-life” look that artificial setups can’t replicate. A cream jar by the window or juice glass in sunlight instantly feels genuine.

With AI, you don’t need perfect timing. Just prompt Google Nano Banana with phrases like “shot near window” or “soft sunlight” to create the same natural glow.

9. Explainer Carousels

Explainer carousels use multiple images to guide customers step by step. They can show how to use a skincare serum, assemble a gadget, or apply a product correctly.

This style reduces confusion and makes purchase decisions easier. It works best for products that require instructions or are part of a daily routine.

With AI, you can generate carousel images quickly. Just add your product in Google Nano Banana, describe each step, and include arrows or text overlays for clarity.

10. Multiple Angles

Multiple-angle shots give buyers a complete view of the product—front, back, sides, and details. It’s the closest online shopping gets to picking something up in-store.

This style builds confidence by removing guesswork. Shoe brands show soles and profiles, while tech companies highlight ports, screens, and buttons from every side.

With AI, you can generate all views instantly. Prompt Google Nano Banana with the product and specify the angles—like top view, side profile, or close-up.

12. Right Props

Props add context and support the story. Coffee beans next to a mug or aloe leaves beside a cream help customers instantly understand the product’s use or ingredients.

The key is balance—props should enhance, not overpower. Overusing them can distract from the main product. Minimal and relevant props work best.

With AI, props are easy to add. Just enter your product in Google Nano Banana, list the props you want, and keep the focus on the product itself.

12. Product In-Use

In-use photography shows products in action—a cream applied on skin, a blender pouring juice, or shoes worn while running. It helps customers picture themselves using it.

Product in use

This style also answers practical questions about size, fit, or usability, making the product feel more relatable and trustworthy.

With AI, you can create these scenarios without models or sets. Simply describe the action in Google Nano Banana—like “being poured,” “applied on skin,” or “worn on foot.”

13. Abstract and Artistic Backgrounds

Backgrounds change the mood of a product photo. A perfume bottle on marble feels elegant, while a snack on a colorful pattern looks playful and modern.

Abstract Backgrounds in Product Photos

Patterns and textures create brand personality, making products stand out in a crowded feed. Instead of sticking to plain white, use backgrounds to reinforce your visual identity.

With AI, you can try endless options. Enter the product in Google Nano Banana, specify the background—like wood, polka dots, or geometric patterns and get instant variety.

Best AI Tools for Product Photography

Here are top 8 AI tools for product photography

• ImagineArt - AI creative suite for product photos, product videos, image editing and advertisements, product model training
• Google Nano Banana - AI image editing for product photos
• Freepik - AI image generator and photo editing tool
• Krea - AI creative suite with image and video generation options
• Qwen - AI image editing for product photos
• Pebblely - AI product photo generator with background changing features
• Claid - AI product photography suite
• Creatify - AI ad generator
• Omi.so - AI product photos and videos

Recommended Read: AI tools for product marketing

Create product photos with ImagineArt and Google Nano Banana

ImagineArt and Google Nano Banana bring you endless ways to visualize your product photography ideas, without expensive equipment, setup or props. Use creative backgrounds, make CGI ads, and generate in-use photos in seconds.