Never-ending pressure, unrealistic deadlines, leads that won't convert, and customers that need constant support — working in a sales team is no walk in the park, except if the park is full of obstacles at every turn. Enters AI. AI in sales and marketing coupled with critical human intelligence, is how most successful companies are achieving their sales targets. From automated CRM to content and lead generation tools, here are some of the best AI sales tools:

• Salesforce Einstein
• HubSpot Sales
• Outreach
• LeadSquared
• ImagineArt for Teams
• Chatly AI
• Clari

Top 7 AI Sales Tools

Here’s a breakdown of the seven best AI sales tools:

1. Salesforce Einstein: AI Sales Automation and CRM Tool

Salesforce offers a comprehensive Customer Relationship Management tool with an AI-powered sales suite, Einstein. The tool leverages AI capabilities for different tasks, including customer services, data analysis, and marketing automation. It enables sales and marketing teams to make informed and smarter decisions based on analyzed data. It is perfect for lead scoring, sales forecasting, and customer management.

Key Features:

• The AI sales tool, Einstein, can predict lead conversions, identify productive opportunities, and automate and sync email and event calendars to eliminate the need for manual entry.
• The Salesforce AI in sales and marketing makes accurate predictions about future revenues and personalizes emails for improved response rates.
• The tool can generate call summaries, highlighting the key topics and action points, while providing real-time, crucial insights during the calls.
• Salesforce Einstein GPT can generate answers in natural language, combining the CRM data with AI models.
• It offers comprehensive performance insights about different campaigns, data visualization, and prospect engagement analysis.

Pros:

• Einstein is well-integrated into the Salesforce platform and other products.
• The tool offers accurate and data-driven insights and can be customized to meet any business or sales requirements.

Cons:

• Using Salesforce can be overwhelming for beginner-level users who don’t have enough experience with AI sales tools.
• The AI tool can be expensive for smaller teams and startups.

Pricing:

• Einstein Agent starter plan costs around $50/user/month.
• Einstein Agent professional plan costs around $125/user/month.
• Einstein Agent enterprise plan costs around $175/user/month.

2. HubSpot Sales: AI Sales & Marketing Automation Tool

HubSpot Sales offers lead prospecting, engagement, task automation, and analysis — all in one platform. The AI sales tool comes with live chatting, email tracking, and deal nurturing capabilities, enabling you to manage sales activities without app-hopping. It is ideal for businesses wanting to improve sales operations without any hefty investment.

Key Features:

• HubSpot Sales can help you detect and secure better outreach opportunities with comprehensive lead prospecting.
• The AI sales tool can monitor the click-through rates while standardizing email templates and automating follow-ups.
• It features a visual deal board that allows you to view and manage track deal-related activities in different customizable stages. It also provides deal scores to prioritize the closing deals.
• The integrated AI content assistant can help you generate engaging and original content for an introductory email, ensuring the tone aligns with your brand voice.
• The HubSpot Sales can automate most of the manual and administrative tasks to improve sales efficiency and productivity.

Pros:

• HubSpot Sales is well-integrated into the HubSpot CRM, making it easier to adapt.
• It offers an intuitive and easy-to-use interface, making it accessible to sales and marketing professionals of all levels.

Cons:

• Advanced AI sales features are available for higher cost plans
• The lower-tier plans have restricted customization options.

Pricing:

• The free plan comes with features to track deals, live chat, and schedule meetings.
• The starter plan costs around $15-$20/user/month with personalized outreach and automation features.
• The professional plan costs around $100/user/month with AI sales forecasting, advanced automation, and high-value lead prospecting features.

3. Outreach: AI Multi-Channel Sales Outreach Tool

Outreach is an industry-best platform for sales engagement and multi-channel outreach. It comes with AI features to generate call summaries, email assistance, deal insights, and sales forecasting. The tool enables sales teams to track engagement, improve conversions through outreach strategies, and automate manual and repetitive tasks.

Key Features:

• Outreach features conversation intelligence, providing call transcriptions, meeting summaries, detecting key action points, and evaluating buyer intent based on call or email context.
• The AI sales tool can create a personalized email draft by reviewing and interpreting the conversation context, helping the sales team to write, edit, and send emails quickly.
• The tool can provide accurate deal closure prediction with intelligent suggestions about specific actions to manage and nurture the deal.
• The AI tool does deep research on possible prospect accounts and can identify the high-value prospects within a few minutes.
• It allows sales representatives and leaders to foretell future revenue and project possible outcomes based on historical data.

Pros:

• Outreach allows you to improve lead conversion and engagement through a multi-platform and channel outreach strategy, including email, calls, and social media.
• It helps you find out the areas of improvement to improve outreach strategies.

Cons:

• Deploying the Outreach AI setup can be expensive and might require expert skills, which can be overwhelming for smaller teams and mid-size businesses.
• The AI tool lacks the human touch, as most customers prefer interacting with a human rather than an AI chatbot.

Pricing:

Otureach offers custom-tailored pricing with a one-time setup fee of up to $1000 to $8000. The standard plan costs around $100/user/month, and the rest of the plans have custom pricing.

4. LeadSquared: AI Lead Scoring Tool

LeadSquared comes with AI-powered features for sales and marketing automation, lead scoring, capturing, and nurturing, and detailed analytics. The tool is designed to improve lead distribution and conversion, while tracking and managing the entire sales process on a single platform.

Key Features:

• LeadSquared comes with advanced features to capture leads automatically from both online and offline resources, ensuring only qualified leads are worked upon as high-value prospects.
• The tool scores and assigns grades to the captured leads, analyzing the lead behavior and demographics for prioritization and further nurturing.
• LeadSquared generates automated workflows for repetitive sales tasks and managing marketing campaigns.
• It can help improve email and SMS marketing by sending out personalized emails and SMS to prospective leads and customers.
• It comes with an activity tracking feature with a real-time dashboard to provide details about performance, ROI, productivity, and lead behavior.

Pros:

• LeadSquared allows you to manage, track, and handle large sets of leads.
• It can easily be integrated with different CRMs and marketing tools.

Cons:

• The AI sales tool comes with a steep learning curve, as getting familiar with the AI features may require some practice and time.
• The tool can have performance issues if used with a slow and unstable internet connection.

Pricing:

Sales CRM

• Lite: Costs around $25 per user/month.
• Pro: Costs around $50 per user/month.
• Super: Costs around $100 per user/month.

Marketing Automation

• Basic: Costs around $400/month for up to 10,000 contacts.
• Standard: Costs around $1,200/month for up to 50,000 contacts.
• Enterprise: Costs around $2,500/month for up to 200,000 contacts.

5. ImagineArt for Teams: AI Creative Suite for Sales Teams

ImagineArt is an AI creative suite designed to create high-quality visuals for both sales and marketing teams. It supports text-based and image-based prompts for precise and high-quality AI image and video generation. Unlike other suites, ImagineArt doesn’t require heavy hardware or plug-ins. The user-friendly interface supports faster AI image and video generation with minimal effort.

Key Features:

• ImagineArt AI video generator lets you explore industry-best AI video models, including Kling AI, Wan AI, Veo, Hailuo AI, Seedance AI, and more, to create product demos, ads, and short-form video content for different social media platforms.
• ImagineArt AI image generator is well-integrated with different AI image models, including Nano Banana, Imagen 4, ImagineArt 1.0, Qwen-Image, and more, to produce high-quality visuals to scale brand consistency and create compelling sales decks.
• The AI-powered tool Imagine You lets you create and customize characters, portraits, headshots, and avatars for professional use in emails and presentations.
• It also offers a real-time collaboration tool, ImagineArt Flow, allowing you to work, edit, share, and collaborate on multiple projects in a single, node-based workspace.
• You can also generate voiceovers, audio cues, and music for your marketing campaigns, ensuring consistency across different materials and platforms.

Pros:

• ImagineArt offers an intuitive and easy-to-use interface for AI video editing and generation and AI image editing and generation.
• It comes with a credit-based system and offers 50 free daily credits.

Cons:

• The platform is completely web-based and requires a stable internet connection.
• It doesn’t feature any marketing or sales automation features.

Pricing:

• The ImagineArt free plan comes with 50 credits and access to basic tools only.
• The basic plan starts at $10/month with up to 18k credit/year.
• The professional plan starts at $41/month with up to 180k credits/year.

ImagineArt AI video editor and AI image editor are free tools and don’t require any credits for editing.

6. Chatly: AI Sales Copywriting and Conversations Tool

Chatly AI is designed for productivity, featuring sales copywriting, AI conversations, and image generation capabilities. It includes a set of industry-best Large Language Models (LLMs), including OpenAI ChatGPT, Anthropic Claude, Google Gemini, and more. It enables sales reps to compose personalized and compelling emails, landing pages, and ad copies without the need for manual editing.

Key Features:

• The AI Chat tool is well-integrated with different AI models, allowing a versatile and tailored approach fordifferent needs of content generation.
• It even allows you to switch the AI models mid-conversation to get a better idea about generated outputs.
• Chatly does deep research, gathering and structuring data and information from high-quality resources and composing concise and relevant answers.
• The tool is fully capable of writing long and short-form content, with features to check for grammar errors, spelling mistakes, syntax errors, and sentence structure corrections. The AI performs an in-depth proofreading and editing of the generated output.
• Chatly has AI image generation features, allowing you to create high-quality visuals from text-based prompts.

Pros:

• The platform can create high-quality and errorless emails and sales copy within minutes, saving you time for content creation.
• The intuitive chat-like interface makes it accessible to all with a quick learning curve.

Cons:

• Chatly can, at times, suffer from a generic AI issue of hallucination, which can lead to inaccurate insights.
• Sometimes, the platform can generate AI responses lacking human touch.

Pricing:

• The starter plan costs around $10/month with limited file upload, context memory, and no image generation credits.
• The standard plan costs around $20/month with 1100 credits for image generations, enhanced memory, and unlimited file uploads.
• The professional plan costs around $40/month with 4250 credits for image generations.

7. Clari: AI Sales Forecasting and Analytics Tool

Clari AI focuses on sales analytics, providing sales reps with pipeline management, revenue prediction, risk detection, sales engagement, and task automation features. The tool is designed to improve revenue intelligence, offering sales forecasting accuracy and data-driven insights.

Key Features:

• Clari provides you with useful insights about at-risk deals and revenue leaks with a comprehensive deal overview and account health analysis.
• The tool offers conversation intelligence, evaluating sales calls and providing key points and summaries.
• It comes with a built-in call scorecard that tracks, monitors, and helps improve sales agent performance.
• It includes powerful collaboration tools, allowing critical sales reps and leaders to manage and work on differentrevenue streams on one platform.

Pros:

• It can easily be integrated with other CRMs and different tools and workflows.
• It comes with customizable dashboards that can be tailored to suit the sales team’s requirements.

Cons:

• Setting up and implementing Clari can be overwhelming without skilled resources.
• It is counterintuitive and comes with a steep learning curve.

Pricing:

Clari has a custom-tailored pricing model, depending on the required features, with an additional $15,000-$75,000 for implementation services.

Final Thoughts

In 2025, AI in sales is no longer just a luxury—it’s a necessity for businesses aiming to stay competitive. The AI sales tools can help automate tedious tasks, improve sales outreach, and enhance content creation, all while providing actionable insights for better decision-making.

Looking for more marketing tools guide? Read: Best AI Marketing Tools | Best AI Content Marketing Tools