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Rules

Technical Requirements:

  • Submission must have both a Title and a Description
  • Minimum length of 02 minutes (60 seconds)
  • Maximum length of 15 minutes (900 seconds)
  • Maximum file size of 20 GB
  • Exported in an .mp4 or .webm format
  • Non-music videos must be in English or subtitled in English (for judging)

General Requirements:

  • Must use at least 1 generative AI tool in a significant way
  • Must have completed your submission within 90 days of the competition submission deadline of January 19th, 2025 at 11:59PM PST (between 10/18/2024–1/19/2025)
  • Must include the ImagineArt logo or outro at the end of the film
  • We have a zero tolerance policy on films that discriminate based on religion, ethnicity, country of origin, political affiliation, gender identity, sexual orientation, or other protected statuses
  • Do not show minors in depicted or implied NSFW situations
  • Share your film on social media after it has been approved and tag the ImagineArt account depending on the platform — we really appreciate it!

Optional Recommendations:

  • Use original IP, characters, and storylines to avoid DMCA takedown requests.
  • Use a fictional brand or product to avoid DMCA takedown requests.
  • If using music, feature an original song that you have permission to use, a song you've found on a stock music site or in the public domain, or a song made with AI to avoid DMCA takedown requests.
  • Remove watermarks if possible since it distracts from the viewing experience and breaks the 4th wall. Instead of having your personal watermark throughout the video, add an intro or outro credit sequence to spotlight yourself and the people on your team

Judging

Criteria:

  • Theme: Does your film meet the rules, requirements, and constraints of the category?
  • Impact: Does your film tell a "story" that resonates on an emotional level, provides a lasting impression, or communicates an important takeaway?
  • Originality: Were your characters, storylines, visual motifs, and/or music unique, not just a remix of what's already out there? Are you innovating on the ways AI filmmaking tools are being implemented?
  • Execution: Does your film have good production value (i.e. editing, pacing, sound design, audio mixing, color correction, text and titles, etc.)?

Process & Timeline:

  1. You can make a submission at any point between December 16th, 2024 and January 19th at 11:59PM PST.
  2. Once your film is submitted, it will enter into a Preliminary Round review queue. Within 72 hours, our Preliminary Judges (trusted AI filmmakers who have expertise/domain knowledge in the category) will approve or reject (if it doesn't follow the rules) the film and assign in rating of PG/PG-13/R (films of higher ratings will not be eligible).
  3. After all films have been provided a preliminary score, the top films in each category will be announced on Social Media and will move onto the finals.
  4. The full judging panel will then watch all of the films in the finals and assign a score. Scores will be averaged, resulting in the 1/2/3 place placements in each category.
  5. On or around February 15th (date TBD depending on judging progress), we will have a live event in Los Angeles showcasing the top films and award winners — with a global audience tuning in via livestream.

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